Harley Davidson beyond the growth of the Indian underground

Harley Davidson beyond the growth of the Indian underground

New Delhi: iconic Harley-Davidson bike manufacturers are looking beyond India’s economic growth in the subway and targeting small towns, in order to achieve its goal of 40 percent of sales come from outside the United States by 2014.

The company’s arm in India, Harley Davidson India, there are seven distribution, and now want to open a new Calcutta, Jaipur and Kochi.

“Gradually, we have accelerated our business, we are able to increase to five years in India, the model is assembled our bikes all over India except in small towns from the potential demand for subway, so we will be there,” Harley-Davidson General of India marketing Sanjay Tripathi told PTI.
He said that while Metro will continue to consider additional sales, small towns, “will help to expand Harley-Davidson culture.”

In the first quarter of 2012, the company will open the exhibition in Calcutta. This was the fourth quarter in Jaipur and Kochi’s new exhibition, Tripathi.

“We are officially in July 2010 to enter the time in India, we have sold more than 1,000 bicycles, which is a good figure, and we have confidence in India, also made a significant contribution to the goal of Harley Davidson, 40% of sales from outside the United States in 2014, “he said.

He added that, at present, Harley’s sales totaled about 35.7% came from outside the United States.

Currently, the company sold 15 models in India, of which five are assembled at its facilities Bawal in Haryana, which is second only to Brazil’s bicycle manufacturers in the second plant outside the United States,.

Tripathi said, when asked about the company plans to assemble more models in India, any move will depend on market demand, as in the case of the company’s recent decision to assemble the models, “Street Bob “and” super glide custom “in the country.

Previously, the company is only assembled “Superflow“, “Iron 883″ and “four-eighteen” in Bawal factory model.